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Dexia AM undergoes rebranding
13 February 2014
Changes name to Candriam following recent buyout by New York Life Investments
Dexia Asset Management has changed its name to Candriam
following its acquisition by New York Life Investments in
The new name stands for the company's core values, "conviction
and responsibility in asset management".
Naïm Abou-Jaoudé, CEO of Candriam and vice chairman
of New York Life Investment Management International, said:
"These two values drive everything we do. They are the roots of
our expertise, our innovative ideas and a great discipline in
our investment processes. Clear convictions empower our teams
to strive for excellence. Coupled with responsibility,
conviction delivers sustainable out performance across all
Dexia AM, which has €73bn in AuM, was acquired by New York
Life Investments on February 3.
The rebranding will "significantly reinvigorate" client
relationships, unleash business opportunities and boost the
firm's innovation, said Abou-Jaoudé.
Candriam aims to grow as a leading brand in Europe and